Skip to main content
Trial Links is a per-model marketing analytics tool. For each promotion you create a free-trial OnlyFans link, attach a traffic source and promo cost, and AgencyKey shows clicks, subscriptions, engagement, revenue, profit, and return on investment (ROI). It also shows whether the same fans subscribe to or spend with other creators in your agency. The section sits below Tracking Links in the Analytics menu and works the same way, but for free-trial links.

​
Where to find it

Navigate to Analytics → Trial Links to open the page.
With no model selected, AgencyKey shows the All creators summary. Pick a model to open that model’s trial links. Your last-used choice is remembered for next time.

​
What you can do

  • Create a free-trial link for every promo or traffic source
  • Compare every accessible creator in one agency-wide summary before opening a model
  • See the full funnel: clicks → trial claims → fans who later start a paid subscription → engaged fans → $1+ spenders → high-value fans with $500+ recorded spend
  • Compare revenue, spend, profit, and ROI (profit relative to promo spend) for each link
  • Compare all attributed fans with first-time unique fans
  • Measure activity across your other models — how trial fans go on to subscribe elsewhere in your agency
  • Stop a trial early without losing its numbers
  • Open a per-link detail view with a timeline chart and a per-fan spending breakdown
  • Export everything to a spreadsheet

​
All creators summary

With All creators selected, each row shows a creator with their link count, Clicks, Subscriptions, Spend, Revenue, and Profit. Click a row to open that creator’s trial links; use All creators to return. Choose Today, 7 days (default), 30 days, or All time. The period selects links created during that window, then shows the lifetime metrics of those links. Spend is the current value recorded in AgencyKey, not historical spend as of the selected date.
Link count is an all-time value, so it is available and sortable only with All time selected. Search, sorting, and pagination run across accessible creators, with 25 rows per page. When more than 100 creators are available, metric-based sorting can fall back to creator order and show a warning.

​
Page layout

At the top of the page you will see:
  • Model selector — choose All creators for the summary or one model’s trial links. Searchable, with a per-model count badge, and remembers your last choice.
  • Create Link — appears next to the model selector after you choose a model, if your role can create links.
  • Filter — the funnel button lets you show or hide Search, Period, and Include deleted links. A small colored dot appears on it when a filter is active.
  • Columns — toggle which columns are visible. Some columns can be pinned to the left or the right.
  • Export CSV — download the current table.
  • Refresh — reload the table on demand.
Below the model row, a compact filter bar sits right above the trial table, then the table itself.

​
Search and filters

The filter bar lives directly above the trial table. By default all filters are shown there — you do not have to open the Filter menu first. Use the Filter button to hide any filter you don’t use; the bar keeps showing a filter while it still holds a value, so an active filter is never lost. A Reset button appears at the end of the bar whenever any filter holds a value. One click clears search, period, and the rest.
Trial links have no code, so there is no paste-a-link lookup here — Search finds links by name only.
The Include deleted links toggle controls whether removed links are included:
  • Off (default) — deleted links are hidden.
  • On — active and deleted links are shown together. Deleted links no longer collect new clicks, but their historical metrics remain available.
Use Include deleted links when you need to audit a removed promo without hiding the links that are still present.

​
Trial table at a glance

Columns are grouped into logical blocks so you can read a link’s story from left to right — who it is, what happened after the click, what money it made, and how efficient the spend was. Each funnel cell shows a count and its share of subscribers, so you can see exactly where fans drop off. Click any funnel number to open that link’s details filtered to that stage.
Hover any column header to see a plain-English description and the formula behind the metric.

​
Status

​
Money and ROI

Type in what a promo cost you in the Spend column and the table works out Profit and ROI on its own. Choose Total for the full cost or Per subscriber to multiply one subscriber’s cost by the current subscriber count. If Spend is empty, ROI shows a dash. The Cross columns add up what trial fans went on to spend on your other models, and the Total columns combine direct and cross activity. Use Metrics basis to recalculate conversion and financial metrics for All fans or first-time Unique fans. Engagement stages remain based on all attributed fans.

​
Summary row

A summary row is pinned to the bottom of the table and follows the current filters. Read it together with the filter and pagination labels; do not add row percentages to calculate an overall rate.

​
Details

Click any link’s Details — or any funnel number — to open its Claimed Fans view: a timeline of new subscribers over time plus a per-fan table of paid messages, refunds, tips, and totals. Filter the fans by stage and export them to a spreadsheet.

​
Access and availability

Data visibility follows your model access. You will only see trial links for the models you are assigned to.
Trial Links and Tracking Links have separate permissions. Access to one does not automatically grant access to the other.
Revenue is synchronized net earnings recorded for fans attributed to the trial. Attribution groups later activity with that cohort; it does not prove the free trial caused every later purchase. Very recent metrics can lag until the next synchronization.

​
Next steps